Public Affairs aids advertising agencies and pr companies in planning parties’ and candidates’ strategies. During the course of the administrative elections in Ferrara, Public Affairs paired up with Dinamica – advertising agency especially active in Emilia Romagna

administrative political tracking

Public Affairs

Communication in Politics

Lorien’s activity was primarily supporting the agency in the various phases of the electoral campaign, beginning from the moment precedent to the coming into play.

In particular PUBLIC AFFAIRS supported the agency in activities of:

  • Analysis of the political situation
  • Strategy, positioning and image profiling of the candidate
  • Realization and publication of electoral surveys and media relations activities
  • Verification of the efficacy of the main communication products realized